Zumix - Boston, MA

Santana Brand Partners


Our Santana Brand Partners deserve our gratitude for the work they do in furthering our cause of making a difference in the lives of children worldwide. These partners donate a portion of proceeds, or in kind donations to Carlos Santana’s Milagro Foundation.

PRS Guitars
The PRS team of highly-skilled craftspeople create a wide variety of musical insturments for worldwide distribution. Carlos Santana’s longstanding creative partnership with Paul Reed Smith has done much to shape the destiny

of PRS Guitars. Over the years, PRS has honored this pivotal alliance by offering variations of Santana’s signature model electric guitar. PRS is very proud to have shared its history with Carlos Santana.


Mumm Napa
Bold, limited release sparkling wines from the collaboration between Mumm Napa and legendary rock guitarist, Carlos Santana, the Santana Series features wines carefully crafted from selecting fruit from nearly 50 vineyards in the

 Napa Valley, California. Founded in Napa Valley in the late 1970s, Mumm Napa winery is known for the finest, hand-crafted sparkling wines.


Dorfman Pacific
Dorfman Pacific prides itself in being one of the largest full-line, in-stock headwear and handbag companies in the world, founded on the concept that retailers would support a headwear business offering quality products backed

 by a commitment to strong service. Inspired by one of the world’s best-known musical signatures, the Santana Hat collection reflects the passion and soul of Carlos Santana’s artistry, which transcends musical genres and generational, cultural and geographical boundaries.


Established in 1988 with the mission to produce desirable eyewear with excellent value, Inspecs designs manufactures and markets a wide spectrum of eyewear products to appeal to a diverse customer base.

To complement the brand’s existing apparel and accessory offerings, we present two new eyewear collections: Santana by Carlos Santana for men and Carlos by Carlos Santana for women. Santana eyewear showcases custom acetates featuring color swatches from iconic Carlos Santana album cover artwork, joyous color and charismatic eye shapes and details.


Carlos Santana Percussion
A collaboration with Latin Percussion. No musical artist has been more important in popularizing Latin rhythms to the world than Carlos Santana. Honoring this tremendous achievement, world percussion instrument leader Latin

 Percussion created the Santana signature line of instruments that includes exclusive designs for congas, bongos, cowbells and shakers. LP is celebrating its long-standing relationship with Carlos Santana with a premium, commemorative collection of congas and bongos featuring bold Santana graphics. Both elegant and contemporary, LP’s dynamic Santana series has a sound as dramatic and exciting as its appearance.

Founded in 1964, Latin Percussion (LP) is the largest percussion instrument brand in the world. The company offers an extensive line of hand percussion instruments and percussion accessories including patented designs such as the Jam Block©, Ridge Rider Cowbell© and Egg Shaker. Many of the world’s top artists play LP including: Giovanni Hidalgo, Richie Gajate-Garcia, Stewart Copeland, Steve Gadd, Travis Barker, Chad Smith and Cindy Blackman Santana among others.Because Santana’s incomparable Latin Rock sound has been undeniably influential and current Santana percussionists Karl Perazzo and Paoli Mejías play LP instruments exclusively on tour and in the studio, LP honors Carlos’ legacy with a line ofinstruments emblazoned with signature Santana artwork.



Action Products Worldwide
The “Santana By Carlos Santana” Audio line is part of Carlos’ vision to offer superior quality audio products that everyone can enjoy!Based on impeccable integrity, sonic clarity and excellent value, the line consists of 3 tiers:

 The Supernatural Series, The Black Magic Series and The Smooth Series. Each delivers incredible audio quality Headphones, Earphones, Bluetooth Speakers and an array of audio accessories to ensure that the listener hears the music as it was meant to be heard.Consistent with Carlos’ philanthropic vision of helping children in the fields of health, education and the arts, a portion of proceeds benefit the Milagro Foundation.

Action Products Worldwide has over 50 years of experience and expertise in the design and development of quality audio products. We have collaborated with many of the most recognizable global brands in the field. We are proud and honored to have been chosen to develop and introduce a new line of audio products, which are inspired by the artistry, passion, and soul of Santana himself.



Carlos Santana Men’s Shoes
The new signature shoe line, Carlos by Carlos Santana, are made according to the principles of traditional craftsmanship and flavored with the Rock and Roll style of Santana himself.

In collaboration with world renown legend and artist Carlos Santana, we created a line of classic handmade shoes with the quality and workmanship that embodies the name SANTANA.

Santana leather shoes are handcrafted from the finest materials and rival most in its category. Classy, hip and funky, they offer a distinctive look for the man who wants comfort and legendary style.

Influenced by Santana’s eclectic sound, our leather and suede styles offer great versatility for both formal and casual outfits. Goodyear welting, Blake stitching and tack free soles are marks of our superior craftsmanship. From boots to brogues, these timeless classics are staples for the modern man. It is the difference between ordinary and extraordinary.

AV Universal Corp specializes in hand-crafted Men’s Dress Shoes, renowned for best in construction Goodyear Welted and Blake Stitch.We are committed to preserving century-old artisan workmanship as well as saving the environment for our next generation by producing recraftable shoes. Headquartered in New York, our styles are available on-line and in select stores under the brand names of Carlos Santana by Carlos Santana, Hand Welt and Anthony Veer.



Carlos Santana Handbags
Carlos Santana Handbags are as colorful and fun as the music that inspires the collection. Within every collection, there is a design that will carry you through every part of your life from going to the office, to dinner and dancing

 through the night. The collection embodies key brand ideas: color, print, and imagination for which Carlos Santana has become renowned. We believe you can transform your look and update your style with our must-have accessories. Stay on-trend with the hottest colors of the season and the latest looks from Carlos Santana Handbags.


Carlos Santana Bedding & Socks
Crest Brands, a leader in the hosiery industry, is proud to partner with music’s iconic visionary force-Carlos Santana. Much like the music of Santana, the legwear collection transcends generational, cultural and geographic boundaries.

The collection delivers legwear that is fierce, fun, bold, and beautiful-a true reflection of the spirit of Carlos Santana.

Crest Mills is thrilled to represent the legendary Carlos Santana in soft home. We strive to deliver our product with the same passion and soul as you feel in his music. Utilizing the energy of his sound and colors and patterns of his heritage- Carlos Santana Home brings style and rock n’ roll vibes to your home decor!

Crest Mills is a division of Crest Brands Group. Our experience in the Home, Bath, Bedding and Pillows business dates back to 2002. Since that time we have developed a reputation for Quality Product, Best In Class Designs, On time Delivery and Superb Pricing.



The Carlos Santana Coffee Company - Changing Lives with Coffee

With The Carlos Santana Coffee Company, we are inviting people from all over the world to be a part of helping change lives, while enjoying something that brings them positive energy each day. Coffee.
Each purchase and sip of The Carlos Santana Coffee Company coffee provides you with the opportunity to contribute to The Milagro Foundation and make a difference with Carlos.
What has excited me the most about The Milagro Foundation since the beginning is that I love to be of service to people, especially young people of all ages. We love to be in service to those who need for us to believe in them, for us to invest in them - whether it is food, clothes, shoes, or supplies for school.
And so we say, "Wake up and smell the future!"
— Carlos Santana


  • PRS Guitars
  • Mumm Napa
  • Dorfman Pacific
  • Inspecs
  • Carlos Santana Percussion
  • Action Products Worldwide
  • Carlos Santana Men’s Shoes
  • Carlos Santana Handbags
  • Carlos Santana Bedding & Socks
  • The Carlos Santana Coffee Company - Changing Lives with Coffee